The Mixed Blessings of Celebrity – The Fight for Fish
10 January 2011
This week sees the start of a major Channel 4 campaign focused on fish and fishing. In a series of TV programmes over the coming week celebrity chef big guns, Jamie Oliver, Hugh Fearnley-Whittingstall, Gordon Ramsay, Heston Blumenthal and Arthur Potts Dawson, each focus on some aspect of the fishing industry and of fish consumption, mixing campaigning zeal with practical recipes using underutilised species.